What counts as a high-quality site? It shouldn't suprise you. It's what we were all taught in high schools when presenting well written papers. 

So when the world's most popular search engine recently announced an update to its search algorithm, many of those businesses that use low-quality content or highly dense keyword populated websites to drive search engine traffic found themselves at the bottom of the heap.

Like everything else on the web, change is constant so if you were just getting used to blogging, forget it. Now you'll be improving your website with Content Marketing instead. What is Content Marketing? Read on to find out.

PowerPro Live is pleased to announce our specialized design, development and support for accounting websites. Choose from our unique templates or build your own custom website.

If you are an accounting professional and are seeking an affordable, dynamic, business building solution that focuses on your industry than you've found the perfect online resource. Our web development and website design services are built with industry leading experts that know how to differentiate your services and help you stand out in the crowd.

• Certified Public Accountants (CPA) 
• Auditor 
• Bookkeeping 
• Tax Compliance 
• Business Consulting 
• Business Valuation  
• Tax Return 
• Estate Planning 
• Partnerships 
• Not-For-Profit 
• Wealth Management 
• Government 

See accounting website templates.

Once you have developed your site, both SEO and SEM are advisable in promoting your business. Both the techniques are important and offer advantages and disadvantages depending on your needs. All PPL websites are optimized for SEO and Organic search results. Organic results are not paid for. Traditional SEM practices allow for Pay Per Click advertising methods.

Did your business receive a negative review on a review site like Yelp, Google Places or Yahoo Local? How should your company respond to negative reviews? Don't just ignore it. Letting a bad review sit on its own over time will result in lost profit opportunities. You need to act fast and learn the When and How of reputation management to address the negative review properly.

Social media... two words that we hear nearly every day.  

Business owners and organizations are asking, what can social media do for me?  Without deeper understanding of social media, we tend to gravitate toward the most straight-forward implementations on our web site.

Case in point, you've probably already joined the bandwagon by launching a Facebook page or Twitter account.  Or, maybe you've added shiny social buttons throughout your site. You're social now, right? Not exactly.