The PowerPro Live Blog

ppl google_panda_thumbWhat counts as a high-quality site? It shouldn't suprise you. It's what we were all taught in high schools when presenting well written papers. 

Published in Blog
Wednesday, 14 December 2011 18:24

Google Thinks Content is A Winner

ppl google_panda_thumbSo when the world's most popular search engine recently announced an update to its search algorithm, many of those businesses that use low-quality content or highly dense keyword populated websites to drive search engine traffic found themselves at the bottom of the heap.

Published in Blog
Friday, 09 September 2011 09:27

Reputation Management

Did your business receive a negative review on a review site like Yelp, Google Places or Yahoo Local? How should your company respond to negative reviews? Don't just ignore it. Letting a bad review sit on its own over time will result in lost profit opportunities. You need to act fast and learn the When and How of reputation management to address the negative review properly.

Published in Blog
Wednesday, 11 May 2011 17:29

Key Facebook Strategies for Websites

facebook_dev_thumb Facebook Pages are increasingly becoming a “second home page” for businesses online. It's no wonder with a larger user audience then Google.

If it hasn't already, it gets complicated very quickly. Too complicated to understand the strategy behind the scenes for most and then how to integrate their website and specific web page content back to Facebook for sharing, news, events, etc.

Once we've integrated your PowerPro Live website we'll see more traffic through the tried and true methods of – you guessed it – search engine optimization (SEO) and keeping our audience up-to-date with our Facebook postings. 

Published in Blog
Saturday, 22 October 2011 15:03

Pay Per Click Advertising with PPL

graph_horiz_blueOnce you have developed your site, both SEO and SEM are advisable in promoting your business. Both the techniques are important and offer advantages and disadvantages depending on your needs. All PPL websites are optimized for SEO and Organic search results. Organic results are not paid for. Traditional SEM practices allow for Pay Per Click advertising methods.

Published in Blog
Monday, 17 August 2009 14:23

Top 5 YouTube Video Tips

youtube_icon1. Use QuickList to set a video aside for later viewing
Want to view several videos featured on the page, but need to put it off for later viewing? YouTube provides a handy feature to keep you from forgetting interesting videos you want to temporarily set aside. All video thumbnails have a plus (“+”) mark on the lower left side that can be clicked to straightaway send it to your current session’s QuickList.  Your QuickList can be found in a panel on the right side of any Video Viewing page.  Be warned, however, that this is only temporary, as all Quicklists are “flushed” away when the internet browser is closed.

Published in Video

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